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EST 1985
Serving classified ads since 1985.
Serving classified ads since 1985.
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Marketing Analysis Officer - remote-North West - 3 months - 370 p/day

  • Job Type: Contract
  • Salary Type: Weekly
  • Salary: £370

Description

(Digital Marketing Analysis Officer 3 months remote then Bootle - 370 in IR35) As a Digital Marketing Analysis Officer you will be responsible for making the best use of data, tools, analytical techniques and industry best practice to deliver analysis of the very highest quality for HSE's web services, social media and campaigns, to meet the digital service standard. The key purpose of this role is to provide quality analytics to help design and optimise communications. You will deliver high quality work across all areas of digital performance analytics: data collection, data analysis, performance reporting and generating insight through compelling data stories. You will help build capability by constantly developing their own skills, and sharing skills with others in the team and the teams developing digital services. Technical skills and Experience - Have a deep technical knowledge and understanding of the configuration and deployment of digital analytics tools, ideally Google Analytics 360, Google Tag Manager and Google Adwords. Skills include setting up accounts and properties, filters, funnels, custom dimensions and metrics, creating segments and goals.  - Understanding of HTML, CSS, JavaScript, in the context of implementation and configuration of analytics. - Have experience in trial design, and exploitation of the relevant statistical techniques, to report the accuracy of findings. - Experience of application of GCS, RACE and DMMM frameworks in a digital marketing environment. - Ability to work with content designers to set clear KPIs that demonstrate efficacy of published content, Information Architectures and user journeys. - Relevant skills in presenting and communicating findings to a non-technical audience in a compelling way. - Experience of building skills of self and others. - SmartSourcing provides services as an Employment Agency and welcomes applications from all suitably qualified people regardless of age, race, religion, disability, age, gender or sexual orientation.
  • Salary: £370
  • Salary Type: Weekly
  • Job Type: Contract

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Bootle, England, Merseyside, L20, United Kingdom

  • Ad ID:  18537545
  • Ad Type:  Offered
  • Posted on:  28/12/2020, 02:49
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